Research Hub: MGMT 495: Strategic Management (Yeganeh): Company Information

Business Databases

Mergent Intellect
Mergent Intellect features industry surveys, data on private and public U.S companies and international businesses, consumer data, industry news, facts and figures, executive contact information, and much more.
Mergent Online
This state-of-the-art service provides access to the most detailed, accurate and comprehensive global company database available, with the latest in features and functions.
Capital IQ
Provides public and private company and industry information including extensive financial data, S&P Industry Surveys, stock reports, and more. Use hundreds of data points to generate lists of companies, markets, and executives. Includes an Excel plug-in for data analysis.
You must register as a new user using your @winona.edu or @go.winona.edu email to access the data.
Business Insights: Essentials
Detailed company and industry profiles including SWOT reports, market share reports, and financial reports.
Business Searching Interface
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Search for company profiles, industry reports, and market research reports. Some reports are old.
Business Source Premier
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Broad database of over 2,100 business and trade journals, some reaching back as far as 1965. Some scholarly, others popular. Some full text, others citation only.
Wall Street Journal (Institutional Subscription)
To activate your WSJ account:
1. Click the link above.
2. Enter your StardID and password
3. Fill out the subscription form.
4. Users with an existing account have the option to connect it to the institutional subscription at the bottom of the "Create Account" page.
5. Repeat these steps every 180 days.
If you are using a tablet or mobile device, the WSJ Mobile app is available through WSU Apps. Having trouble? Email us!
New York Times (Institutional Subscription)
To set up your New York Times account provided by the library:
1. Click on the link above.
2. Sign in through the Proxy with your StarID and password
3. Create an account using your Star ID followed by @winona.edu or @go.winona.edu as a login and follow the prompts.
4. If you are using a tablet or mobile device, the New York Times is available through an app that can be downloaded to your device. Login with the NYT account information you created in the steps above.
5. Having trouble? Email us!

If you have already created an account, sign in directly to the New York Times website using your WSU email address.
If your login has expired, use this link to search for Winona State University. Follow the prompts for whether you're on campus or off campus.

Historical articles can be accessed via nyt.com, but if you can only view 5 articles published between 1923 -1980 per day. If you need to access to more than five historical articles, use the New York Times Historical database available through the library.

Public vs. Private Companies

To determine if the company you are researching is private or public, try the following:

Search the company's website for an "investors relations" (or similar language) link. If it is a public company, they will provide stock exchange information on their site.
Search for the company name on EDGAR (free database provided by the Securities and Exchange Commision). click on Search for Company Filings If it is a public company, you will retrieve a company report.

Mergent Intellect
Mergent Intellect has information on both Public Companies and Private Companies. If the company is public, there should be a tab for "SEC Filings." If the company is private, it will not.

Public Company Search Tips!

Business Source Premier, Mergent Online, and Mergent Intellect provide company information for large, publicly traded companies. Mergent also has some information about privately held companies. If you are searching for additional company information or for information on a company not found in Business Source Premier or Mergent, you can search business journals, newspapers and company websites.

In addition to the company's name, include one of these useful search terms.

Company analysis, financial performance, sales, profits, market research, forecast (forecasting), market report, target market(ing), market segmentation, corporate profits.

Many public companies make their annual reports freely available on their websites. Look for a link called "Investor Relations"

Darrell W. Krueger Library Krueger Library

MGMT 495: Strategic Management (Yeganeh): Company Information

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